Anaheim Studios partnered with We Are Social to create the WcDonald’s Immersive Dining Experience - a first-of-its-kind activation inspired by anime culture. Guests stepped into a fully realized WcDonald’s world powered by 21 projectors, wrapping the room in 360° projection mapping that transformed the dining table into the story’s stage.
Built around the table as anime’s “relationship hub,” the experience played out over 50 minutes, with interactive table projections and four fresh food drops timed perfectly to the narrative. Every detail - from the environment to the packaging - was designed to feel authentic, cinematic, and unforgettable.
The result? An anime-inspired dining experience so unique it sold out in just 15 minutes - garnering over 4 Billion Media impressions!
